about mary
MAGNETIC IDENTITY, MISSION & MOMENTUM PARTNER
Helping visionary entrepreneurs activate their magnetic identity, amplify their presence, and unlock next-level success—on their terms.
“Working with Mary is a transformative journey of self-discovery and growth. She has an ability to turn messiness into clarity, obstacles into opportunities & aspirations into realities”
THIS IS THE WORK THAT CHANGES EVERYTHING
There are people who follow the map—and there are people who draw the damn thing. I’ve always been one of the latter. I’ve never wanted to follow trends or the crowd. When everybody else turns right, I go left!
And the work I do? It’s magnetic. It pulls the real you to the surface—then aligns your whole business around her.
I’ve been an entrepreneur for over 30 years, long before having a personal brand was a thing. I built a fashion business from scratch, turned my living room into a studio that drew people from all over the country, and built my brand into a word-of-mouth business. I know what it is to create something from nothing—and still be driven by the next challenge.
BUT, HERE'S WHAT I BELIEVE
More doesn’t have to mean more complexity. With laser-focused clarity, it can mean more freedom—and becoming magnetic for the right people, offers, and impact.
I’ve walked through reinvention more times than I can count—personally, professionally, and everything in between.
Which is why I don’t just coach from the sidelines. I get in the room with you. I roll up my sleeves. We build the next thing together:
The offer that reflects your genius—not your exhaustion. The brand that aligns with who you are now—not who you were five years ago. The business that frees you to move—your way.
This isn’t just coaching. It’s co-creation with purpose, precision, and power.
WHAT I BRING
I see and hear the things you’re stepping over.
I say the things others won’t say.
I call things out clearly—with your permission. We burn clean.
I honour your genius—but I won’t let you hide behind it.
I work fast—but I hold space when you need to breathe.
I see patterns, potential, and the gaps worth closing.
And I don’t just work with what’s there.
I help you create what’s never been done before—but always felt like it should exist.
I don’t help entrepreneurs find themselves. I help them become magnetic to what matters most—by pulling their truth to the surface, realigning it with their mission, and setting it in motion.
When I work with a client—I’m invested. That’s why I don’t work with everyone.
Because when all of this comes together—clarity, creativity, fierce honesty, and clean execution—something powerful happens:
Clarity. Strategy. Momentum.
That’s the cadence. That’s the power.
HOW I GET IT DONE
I’ve raised three amazing humans on my own while building a business between school runs. So when someone tells me they don’t have time, I know that’s not the real problem. The real problem is energy leaks, overcomplicating and split focus.
You don’t need more time. You need more simplicity.
I always say—you can have it all if you simplify it all. Simplicity creates a clear runway for making the moves that matter.
“The ability to simplify means to eliminate the unnecessary so that the necessary may speak.” — Hans Hofmann
That’s what I help you do.
If you’re ready to build something that's deeply aligned and lasts LET’S TALK
A Few Things You Might Not Know About Me
3x best-selling author
Multi award-winning fashion & business founder
Designed the dress for Ireland’s winning Eurovision entry in 1996
Mother of three
Portrait photographer — I love to capture the essence of my subject through my lens
DIY enthusiast with a laser level and no fear of a power tool
Sunday road tripper, usually found chasing deserted beaches and peace over perfection
